Top Hasbro Games Performance on Unified Platform in the US - Q1 2025

In the first quarter of 2025, the performance of top Hasbro games on the unified platform in the United States showcased interesting trends across various metrics. The data, sourced from Sensor Tower, reveals the dynamics of weekly downloads, revenue, and active users for each app.

MONOPOLY GO! from Scopely, Inc. experienced fluctuations in weekly revenue, starting at around $20.3M and peaking at $25.8M in early February. Weekly downloads began the quarter at approximately 301K, gradually declining to 188K by the end of March. Active users showed a varied trend, with numbers initially at 5.2M, peaking mid-March at 5.5M, and closing the quarter at 4.1M.

Scrabble® GO - New Word Game also from Scopely, Inc., maintained relatively stable weekly revenue, hovering around $85K to $105K throughout the quarter. Downloads showed a downward trend, starting at nearly 49K and ending at 35K. Active users started at 1.1M, increased to 1.3M by late January, and settled at 1.1M by the end of March.

The World of Peppa Pig: Kids Games, published by Find Your Fun, saw weekly revenue fluctuate slightly, peaking at $98K in late February. Downloads decreased from 39K to 18K, while active users dropped from 134K at the start to 38K by the end of the quarter.

Yahtzee® with Buddies Dice showed consistent weekly revenue, reaching up to $979K by the end of March. Downloads decreased from 42K to 21K, yet active users saw a steady pattern, starting at 506K and ending at 519K.

Finally, Magic: The Gathering Arena from Wizards of the Coast, had an interesting revenue spike, peaking at $604K in early February. Downloads began at 14K, reaching a peak of 31K in early February, and ended at 18K. Active users started at 328K, peaking at 382K in late January, and finished the quarter at 362K.

These insights into the performance of top Hasbro games reveal valuable trends and can be further explored through Sensor Tower for more detailed analysis.